I’ve written about 100 Websites over the past 12 years. Many of them recently have required the expertise of copywriting with SEO (Search Engine Optimization) keywords and keyphrases to maximize a site’s rankings on the search engines. This requires careful writing and editing, so the SEO keyword writing appears frequently on each page and don’t appear to be “shoe-horned in.”
My favorite SEO sites include:
1. www.verio.com — I wrote and edited this 120-page Web site for the world’s largest Web hosting company that included a total redesign. About 1/2 of the pages had SEO keywords that I blended into the copy. Designed by QuestUs.com.
2. www.redsailaruba.com, www.redsailhawaii.com, www.redsailcayman.com –– Each of these 30-page sites were written with specific SEO keywords to optimize searches for this leading watersports company specializing in catamaran sailings, diving, snorkeling, and other family trips in tropical destinations.
3. www.ipowercorp.com — This company in Novato specializes in solar power systems for commercial properties, homebuilders and homes. Keywords like solar roof had a 6.4% click through rate, photovoltaic roof tile had a 10.28% CTR, and solar roof tile had a 12.72% CTR. Designed by FormulaDesign.com.
4. www.technicianschools.net — I revised the Medical Technician Schools and Technical Career Outlook sections of this site for Search Engine Optimization of new key word phrases. The result: sales volume was up 111% and revenue increased 113% after revising only 10 pages. Designed by Moonstone Interactive.
5. www.communicaidinc.com — This site is for a large San Jose translation, interpretation and language solutions company. Keywords were supplied for about 1/2 of the pages. It was especially challenging because the clients are linguists. Download Communicaid Brochure PDF Website & Brochure designed by Riley Design.
6. www.equitybancorp.com — This Northern California real estate development company is now ranked #1 on Yahoo! with the key words: �California private money lender.� Designed by BBMediaServices.com.
7. www.intuitmarket.com/quickbooks –– Intuit sells millions of dollars worth of its QuickBooks-compatible Checks, Forms and Supplies each year. I rewrote this 50+page site with SEO keywords and simplified copy to push the benefits of each product, including Best Sellers like Voucher Checks, Standard Checks, Envelopes, Deposit Slips, Payroll Tax Products, Forms, Pre-Inked Stamps, Labels plus Logo-Design Services. Designed by IntuitMarket.com.
8. www.motorcycleinsurancequotes.us –– This site launched in March 2008 to offer motorcycle owners a better, faster way to get insurance quotes for their Hog, Vespa, or anything in between. Here, you can find quick quotes in rates, FAQs, insurance for Classic Bikes, Custom Bikes, and Mini Bikes, as well as New Bike and Used Bike Loans. SEO keywords and design by Moonstone Interactive.
9. www.LAPSF.com — This site was rewritten with SEO keywords for six of its main pages. These bariatric surgery leaders in San Francisco, Los Angeles and Honolulu offer Laparoscopic techniques for superior weight-loss surgery procedures, gastric bypass and LapBand surgery. This site even offers a Body Mass Index (BMI) Calculator. SEO keywords and design by Moonstone Interactive.
10. www.meredithhousing.com –– I rewrote this 10-page site as a freelance San Francisco copywriter by infusing it with Search Engine Optimization keyword phrases. By adding a heavy density of SEO copywriting, such as “Vallejo New Homes,” “Solano County New Homes,” “Napa Valley New Homes,” and more, I helped The Highlands at Garthe Ranch in Vallejo, with prices starting at $599,000, compete with more expensive homes in nearby Napa and Sonoma Counties. Designed by Moonstone Interactive.
32. www.alderlanefarm.com –– My friend Virginia is a horse lover AND a Web designer. She asked me to tweak two pages of this site with SEO keyword phrases –– the Home Page and the Horses for Sale Page. This site is now highly ranked in the various search engines. Designed by BBMediaServices.com.
